Kadaria Ahmed

About Kadaria Ahmed

# Kadaria Ahmed: The Voice Behind RadioNow 95.3FM

RadioNow 95.3FM has become synonymous with one name in Nigeria's media landscape: Kadaria Ahmed. As the chief executive officer of the station, she has shaped how millions of Nigerians consume news and entertainment on the airwaves.

Her journey began far from home. Kadaria Ahmed started her career at the BBC in London, where she learned the craft of broadcast journalism from some of the industry's finest. That foundation would prove invaluable when she returned to Nigeria with bigger ambitions.

What sets her apart is her versatility across media platforms. She has worked in print journalism, building newsroom credibility through rigorous reporting. Radio became her forte, where her voice and editorial judgment could reach audiences daily. Television followed, expanding her influence further into Nigerian homes.

The digital shift didn't catch her off guard. While many traditional journalists struggled with the internet era, Kadaria Ahmed adapted her skills to online and social media platforms. This flexibility allowed her to remain relevant as Nigerian media consumption patterns changed dramatically.

RadioNow 95.3FM became the vehicle for her vision. As the station's CEO, she oversees editorial direction, programming and the business operations that keep a modern media house competitive. The station has grown into one of Lagos's influential radio voices under her leadership.

Her career trajectory reflects a deeper understanding of media's evolving role in Nigerian society. From the BBC's structured environment to running her own media operation, she proved capable of navigating both corporate discipline and entrepreneurial risk-taking.

Today, Kadaria Ahmed represents a particular breed of Nigerian media professional. She is neither purely a journalist nor purely a businessperson—she is both. That duality has allowed her to build something sustainable in an industry where many outlets struggle to survive.