Jason Njoku

About Jason Njoku

iROKOtv changed how Nigerians watch movies. Before Jason Njoku built it, Nollywood films lived in the shadows of the internet—pirated, scattered, hard to find. He created a legitimate streaming platform that made Nigerian cinema accessible to millions worldwide.

Jason Chukwuma Njoku was born on December 11, 1980. He is a British businessman with a relentless appetite for starting businesses. Before iROKOtv made him known, he had already tried and failed ten times.

By age 30, Njoku was living at home with his mother. The string of failed enterprises had left him searching for the right idea. That moment of stillness, living under his mother's roof, forced clarity on him.

He spotted an opportunity in Nollywood's chaos. Nigerian films were everywhere but nowhere. Piracy was rampant, filmmakers earned nothing, and audiences had no safe place to watch legally. Njoku saw a gap that needed filling.

He launched iROKOtv as a video-on-demand service. The platform offered Nigerian movies legally and affordably. It was his 11th business attempt—and finally, one that worked. iROKOtv became a distribution powerhouse for Nollywood content.

As co-founder and CEO, Njoku transformed how the world accessed Nigerian cinema. What started from his mother's house grew into a global platform. He proved that the right problem solved at the right time could reshape an entire industry.

Njoku's journey reminds entrepreneurs that failure is not the opposite of success—it is the path to it. Ten failures taught him what worked and what didn't. The 11th attempt paid everything back. Today, iROKOtv streams Nigerian films across continents, and Jason Njoku remains its driving force, the businessman who gave Nollywood a digital home.