2 Years After, BBNaija Organisers Called Out Over Unfulfilled Promises To Phyna

The Practitioners of Content Creating, Skit-making and Influencers Guild of Nigeria (PCCSIGN) has written to the organisers of Big Brother Naija reality TV show, Multichoice Nigeria, over the outstanding debt owed to one of its members, ijeoma Josephina Otabor, a.k.a Phyna, who won Season 7 of the reality show in 2022.

PCCSIGN in the letter, a copy of which was shared via its Instagram page on Monday, noted that Phyna was still being owed part of the prices she won from the show two years after.

The letter partly reads: “We, the Practitioners of Content Creating, Skit-making, and Influencers Guild (PCCSIGN), writes to you on behalf of ijeoma Josephina Otabor known as “Phyna’, a valued member of our guild, regarding the outstanding debts owed by Quidax Global – 1BTC= $70, 052.00, Seven-Up Bottling Company (Pepsi)-1 year supply of Pepsi products, Travelbeta – A trip for 2 to Dubai, and Evans Industries (Unik Soap) – 1 year supply of soap product, which constitute part of the prizes she won as the winner of Big Brother Naija Season 7 (Level Up), held from July 23rd to October 2nd, 2022.”

The Guild urged Multichoice to facilitate the release of the prizes owed to Phyna by the aforementioned brands, noting that it was imperative that sponsors of the Big Brother Naija franchise uphold their commitments to the winners of the reality TV show.

“Failure to fulfill promised prizes not only reflects poorly on the sponsors but also undermines the integrity of the show and raises doubts in the public opinion,” the letter added.