This is not a drill – a 2025 flagship iPhone just got a £100 discount for Black Friday

The iPhone Air – Apple’s contribution to the emerging thin-and-light smartphone trend – made waves when it replaced the iPhone 16 Plus as the “middle-child” iPhone earlier this year. And now, it’s set to make waves again with a surprise Black Friday discount at Amazon, where you can get the iPhone Air for £899.10 (was £999).

• Shop Amazon’s full Black Friday sale

So, what makes the iPhone Air itself so special? For starters, the iPhone Air is the thinnest iPhone of all time at just 5.6mm thick, and having briefly used the phone myself, I can tell you it’s possibly the most beautiful, too. Its 6.5-inch display and rear panel are made from Ceramic Shield 2 glass, with a polished titanium frame; it’s as much of a fashion statement as an iPhone has ever been.

Apple has achieved this by shifting most of the phone’s essential components – like the top-end A19 Pro chipset – into the raised camera “plateau”, which also houses the single 48MP fusion camera. That lone camera was the focus of much discussion when the iPhone Air launched and remains a real consideration for potential buyers who are used to premium phones with multiple rear lenses.

Pushing the iPhone Air’s core components into that plateau means Apple could fill the rest of the chassis with as much battery as possible – which, given the phone’s slim frame, was absolutely the right thing to prioritise. In our testing, the iPhone Air lasted an entire work day, but didn’t quite make it through a full dawn-to-dusk day of use. It’s a good thing the phone supports MagSafe and USB-C charging for easy top-ups.

recent rumors of poor iPhone Air sales. I think Apple’s at it’s best when it’s making weird and unique products like the iPhone Air. Still, it seems that general audiences are leaning towards the great-value iPhone 17 or the all-out power of the iPhone 17 Pro and iPhone 17 Pro Max – which could be why we’re seeing such a substantial cash discount on the “middle child” iPhone Air.