1 week ago
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The Executive Producer of the Headies Awards Mr. Ayo Animashaun has decried the Grammy's popularity in Nigeria.
In an interview with Channels Television, He said, the Amercian-based award show is now more popular and celebrated among the average Nigerian music fan than the local Headies Awards that for two decades have awarded excellence in Nigerian music.
"Grammys is more popular in the streets of Lagos and in Nigeria than it is in America," the media entrepreneur and executive said on the celebration of the Grammys of Nigerian awards.
He further stated that Nigerians support American awards while neglecting the local awards when the foreign music industry won't do the same.
In the interview, he shared that the motivation to create the Hip Hop World Magazine was to promote and support Nigerian entertainment.
The CEO of HIP TV further stated that the Nigerian creative industry needs governmental support and patronage to reach its full potential.
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