On Saturday, November 15, 2025, inside the elegant hall of The Jewel Aeida, Lekki, Lagos, Nigeria’s marketing industry celebrated one of its most promising emerging leaders. That night, Egomhan Samuel, Founder of Visibility Marketing Company, was honored as the First Runner-Up (2nd Place) for the Rising Star of Marketing 2025 at the prestigious Nigerian Marketing Awards.
Among dozens of rising professionals across the country, Egomhan’s recognition stood out — not only for the award itself but for the remarkable journey that led to the national spotlight.
A Journey That Began in 2018 — and a Company Born in 2020
Egomhan stepped into digital marketing in 2018, driven by curiosity, self-learning, and a desire to help businesses grow through visibility. By 2020, this passion became a formal business — Visibility Marketing Company, a firm dedicated to helping brands gain traction, acquire customers, and accelerate revenue through targeted digital strategies.
Today, Visibility Marketing Company stands as a multi-sector, multi-country marketing agency serving clients across Nigeria, the United States, Canada, and the United Kingdom.
A Marketer with Cross-Sector Mastery
One of the strongest aspects of Egomhan’s work is his versatility. Over the years, he has executed strategic campaigns across nearly every major business sector, including:
- Energy & Renewable Power (notably Itel Energy / Itel Solar)
- Real Estate & Construction
- Furniture & Manufacturing
- Security, Home & Lifestyle
- Hospitality & Retail
- Education, NGOs, and Technology Startups
This diverse experience has positioned him as a marketer who understands consumer behavior not just in one niche, but across multiple industries and demographics.
A Landmark Collaboration: Itel Energy
A major milestone in Egomhan’s career is his partnership with Itel Energy. Through his distribution role and digital presence on itelsolar.com, he played a significant role in driving national demand, customer inquiries, and brand expansion.
This collaboration showcased his ability to manage:
- High-volume digital demand
- Multi-channel advertising
- Countrywide product distribution
- Strategic visibility for technical products
It was a defining step that contributed to his recognition at the national level.
A Thought Leader on the Rise
In addition to campaign execution, Egomhan has positioned himself as an educator and industry contributor. His upcoming book,
has already started gaining traction through its preview on his company website.
The book empowers local business owners to understand visibility, ranking, and customer acquisition — breaking down complex digital concepts into practical, result-oriented strategies.
Recognition at the Nigerian Marketing Awards 2025
The Nigerian Marketing Awards is one of the nation’s highest benchmarks for marketing excellence. Candidates are evaluated based on:
- Professional achievements
- Measurable marketing results
- Innovation and execution
- Contributions to business growth
- Ethics and industry value
To emerge as First Runner-Up — officially ranking 2nd Place in the Rising Star of Marketing category — is a powerful endorsement of Egomhan’s influence, credibility, and upward trajectory.
The trophy he received that night, engraved with “2ND”, symbolizes both recognition and momentum — a validation of years of commitment to helping businesses grow.
Beyond Business: A Mission to Mentor and Shape Lives
Egomhan believes success is incomplete without impact. Beyond marketing, he dedicates time to mentoring teenagers and young men — helping them develop discipline, digital skills, and strong personal values.
This commitment to community development reflects a core belief that marketing is not only about selling, but about building people and society.
The Future: Expansion, Global Vision, and Continued Influence
With clients across four countries, a growing company, influential partnerships, and a national award to his name, Egomhan Samuel is entering a new chapter of visibility and global relevance.
His next goals include:
- Expanding into larger international markets
- Increasing corporate partnerships across diverse sectors
- Publishing more strategic resources for business owners
- Scaling Visibility Marketing Company into a global digital powerhouse
For many, the 2025 award is a milestone.
For Egomhan, it is simply the beginning of a larger mission to transform how brands grow and how businesses connect with customers worldwide.
BusinessDay Spotlight Feature
This article highlights the achievements and rising influence of Egomhan Samuel, First Runner-Up (2nd Place) Winner for Rising Star of Marketing 2025, and Founder of Visibility Marketing Company.
