OVH boss predicts major cloud price rises are coming – so get ready

Cloud costs could rise 5-10% in 2026, OVHcloud CEO Octave Klaba warns
AI demand is pushing RAM and NVMe costs up for the whole industry
Stockpiling could delay the price hikes, but a change in trends could accelerate them

OVH CEO Octave Klaba has warned that cloud service prices across the industry could rise by around 5-10% by mid-2026, or possibly sooner, as a result of rising hardware costs.

In an X post, Klaba explained the price of RAM and NVMe disks will rise “a lot” (translated from French).

Samsung has already responded to the trend, raising some prices by 60%.

In the short-term, it’s possible that some companies may look to delay the effects of price hikes by stockpiling affected components now, based on cheaper pricing. But it’s exactly that – a delay. Ultimately, high demand will lead to higher prices all-round.

Klaba says this could prolong the availability of lower prices for around six to 12 months.

For OVH in particular, cloud services could see a 5-10% price hike between April and September 2026. Server costs are expected to increase by around 15-25% in the same period.

Though hybrid clouds and reverting back to on-prem (otherwise called repatriation) continue to be an option for many, analysts are not expecting a major shift away from cloud on the whole.

“In short, the consequence of AI on the Cloud: the price of certain Cloud products will increase by approximately +5 to +10% between April and September 2026,” he wrote.

He signs off the post with a caveat – these predictions are based on November 2025 data and trends. A change from this over the coming weeks and months could accelerate price hikes, he warns.

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