First Bank of Nigeria Limited (FirstBank) has unveiled its “Verve Flash Promo”, a nationwide campaign that is structured to provide customers with free Verve debit cards.
According to the financial institution in a statement Monday, the initiative will run from October 6, 2025, to January 30, 2026.
The campaign is primarily targeted at customers whose Automated Teller Machine (ATM) cards have expired. Under this campaign, 131 customers will receive free Verve cards daily across FirstBank branches nationwide on a first-come, first-served basis.
Confirming the development, Acting Group Head, Marketing & Corporate Communications, Olayinka Ijabiyi, said the offer underscores the bank’s continued investment in digital banking innovation, convenience, and customer satisfaction.
Speaking on the initiative, Group Executive, e-Business and Retail Products at FirstBank, Chuma Ezirim, said the promo aligns with the bank’s 131-year legacy of trust and innovation.
“The Verve Flash Promo is not just about rewarding customers; it celebrates our enduring legacy in providing secure, seamless, and inclusive payment experiences. Our partnership with Verve International reflects a shared vision to deepen financial inclusion while rewarding loyalty,” Ezirim stated.
Managing Director of Verve International, Vincent Ogbunude, also commented, describing the campaign as part of Verve’s mission to make digital payments accessible to all Nigerians.
“Through partnerships like this, we continue to simplify payments for everyday Nigerians. The Verve Flash Promo rewards loyalty while reinforcing our commitment to convenience and financial inclusion,” he said.
In a related development, the bank announced that the “Verve Good Life Promo,” another ongoing initiative rewarding Verve cardholders for using their cards at select merchants, has been extended to November 30, 2025.
During this period, Verve users will enjoy a 10 per cent cashback at The Place Restaurant, Quickteller, Buypower, Filmhouse, Addide Supermarkets, and the Chowdeck app every Thursday to Sunday. Cardholders will also earn cashback on Google Play Store purchases and stand a chance to win up to N1 million.
FirstBank, founded in 1894, is one of Africa’s most enduring financial institutions, serving over 43 million customers across Nigeria, the UK, and Sub-Saharan Africa.
Verve International, a subsidiary of the Interswitch Group, is a leading African payment card company, providing payment experiences across 185 countries.
