Some family legacies are written in boardrooms, some in studios, and sometimes, in the tender act of cradling a baby. On 2 October, Somkele Iyamah introduced Backam Baby, a carrier baby wrap being the first product from her parenting line, a modern baby carrier inspired by African mothers.
Somkele, co-founder of Backam, introduced the Backam Baby Carrier in the company’s BB print and light toffee-colored unisex style. Designed to free up a parent’s hand with a baby close by, the carrier is a handy option for busy parents.
