Irish whiskey maker Jameson is set to bring its signature Distillery on Tour (JDOT) back to Lagos from 26 September to 1 October, promising a vibrant mix of music, fashion and creative experiences.
For nearly a week, Orange Island in Lekki Phase 1 will transform into an open-air festival ground where art installations, nostalgic games and live performances meet the brand’s 245-year whiskey heritage.
The programme unfolds like a story. It opens on 26 September with WAF & Street Souk After Dark, an evening of skating culture, pop-up fashion and DJ sets.
The next day, MIA & Vogue Boys blends retro gaming, water-park fun and catwalk energy with standout music performances.
On 28 September, Afrovibes will take over with a more intimate, street-style live concert inspired by Lagos’ busking traditions.
The following day will see a brief intermission dubbed Distillery Doors Shut before the action resumes on 30 September with Afro Jam, a showcase of all-female musical talent created in partnership with Deeds magazine.
Climax
The grand finale arrives on 1 October, when the Mainland Block Party coincides with Nigeria’s Independence Day for a city-wide music celebration.
Beyond the stage, guests can step inside a Jameson “mini-distillery,” where guided tastings, cocktail-making workshops and storytelling sessions will connect the craft of Irish whiskey to Lagos’ contemporary vibe.
Limited-edition Jameson merchandise will also be on sale as keepsakes.
READ ALSO: Jameson partners Lagos govt to boost recycling, sustainability efforts
“Jameson Distillery on Tour has become more than an event; it’s a community,” said Evane Chenuet, marketing director of Pernod Ricard Nigeria.
“This year at Orange Island, we are creating a space where creativity, fashion, music and culture come alive, connecting people in the true Jameson spirit of togetherness.”
Tickets are already on sale, with updates available on Instagram @jamesonngr and through the hashtags #JDOTLagos and #JamesonNGR.
Founded in 1780 and now produced in Midleton, County Cork, Ireland, Jameson is part of Pernod Ricard’s global portfolio of premium spirits, which includes Martell, Absolut and Chivas Regal.
